What does TRU47 mean?

When it comes to TRU47, it’s not only elemental. It's everything.

What’s upfront is what we stand for. TRU47® is a company founded on integrity, dedicated to quality and motivated by the real deal, staying TRU to our nature in everything we do.

The 47 in our name honors one of nature’s most noble elements, silver, known in scientific circles as Ag47, and renowned for its naturally effective antibacterial properties. From spritzes and sprays to Stellarcleenz wipes and wraps, our family of products are inspired with your health in mind. And silver is the common thread that weaves them all together.

TRU47® Putting the power of nature’s first true antimicrobial to work for you.